About Me
I’m Lilly Khatirnia, a Behavioral Strategist and Confidence Coach, and the founder of Methods by Lilly. A space designed to help you unlearn self-doubt, stop people-pleasing, and step into unshakable self-trust.
My work is rooted in a deep fascination with human behavior: why we repeat patterns that no longer serve us, why confidence can feel so fragile, and how self-awareness becomes self-command. I work with ambitious individuals including thinkers, feelers, and overachievers, helping them build inner stability and confidence that truly lasts.
​
With a bachelor’s degree in Sociology from UCLA and experience living across Europe, Asia, and the Middle East, I’ve developed a global understanding of how culture and environment shape behavior.
Before creating Methods by Lilly, I spent years immersed in legal, marketing, and behavioral therapy (ABA) environments – three worlds that couldn’t be more different, yet all pointed to the same truth: people act from emotion first and logic second. That realization reshaped how I saw human behavior and inspired me to create a method that bridges both — structure and soul, science and self-awareness.
​
My Approach
To bridge insight and action, I built a framework that does both. My signature M.E.T.H.O.D.S. Framework is a seven-part approach that combines behavioral science, emotional intelligence, and skills practice. It stands for Mindset Reset, Emotional Mastery, Truth Alignment, Habit Activation, Own Your Voice, Deepen Connection, and Sustain and Strengthen. Each pillar helps you break patterns, rewire beliefs, and build the confidence to live and lead with authenticity.
My philosophy is simple: if someone else can do it, so can I. So can you.I’ve learned that being “selfish” in the right ways, choosing yourself, setting boundaries, and believing in your potential — isn’t arrogance, it’s self-respect. You were never behind and never broken; you simply needed a method that makes sense.
Through one-on-one coaching, strategy sessions, and immersive programs, I help you move from self doubt to self trust, from people pleasing to self pleasing, and from thinking about the life you want to actually living it. My approach blends structure with warmth, psychology with intuition, and science with soul.
Confidence is not something you are born with; it is something you practice, one choice, one thought, one method at a time.